Forbes Global Properties has expanded into Africa for the first time with the launch of a new member agency in South Africa.
South Africa | Forbes Global Properties is led by founder Keegan Steyn (main picture, inset) and will represent the invitation-only network exclusively across the country.
Headquartered in Cape Town, the agency will concentrate on South Africa’s most valuable residential properties, including landmark houses, private estates, coastal homes and lifestyle retreats.
The company says it will operate a selective listing strategy, with each instruction assessed before being included within its portfolio.
SOUTH AFRICAN HOMES GAIN GLOBAL EXPOSURE
The agency will advise domestic and international buyers, sellers and investors, combining local market knowledge with Forbes Global Properties’ international marketing reach.
The network is represented by agents in more than 600 locations across 35 countries. Member agencies can promote properties to Forbes’ claimed digital audience of more than 167 million monthly visitors.
Michael Jalbert, CEO of Forbes Global Properties, says: “It is a pleasure to welcome South Africa | Forbes Global Properties to our worldwide network.
“South Africa offers extraordinary lifestyle, architectural and investment opportunities, and Keegan’s experience representing some of the country’s most notable transactions makes him uniquely positioned to lead our presence in this important market.”
NEW AGENCY TARGETS TOP OF MARKET
Steyn says: “We are proud to define a new benchmark in South Africa.
“By combining deep local knowledge with the international reach of Forbes Global Properties, we are ensuring that the country’s most coveted homes are represented with the visibility, distinction and sophistication they deserve.”
LONDON BUYER CONNECTION STRENGTHENS
The expansion also creates a referral route between South Africa and the UK’s prime housing market.
Martin Bikhit, Head of UK at Forbes Global Properties, says: “We are delighted to welcome Keegan Steyn and his team in South Africa to the Forbes Global Properties network.
“South Africa has long been an important source of buyers in London’s prime residential market, so having a trusted Forbes Global Properties partner on the ground creates real value for clients in both markets.
“It strengthens our ability to connect buyers and sellers seamlessly, share local market expertise and provide a genuinely international service.”
