Zoopla has become the first official front-of-shirt partner of Manchester Super Giants ahead of the team’s opening fixtures in The Hundred.
The property portal’s branding will appear on the shirts of both the men’s and women’s teams throughout the 2026 competition.
Zoopla says the sponsorship will place its brand – and consequently the properties advertised by its agent and housebuilder customers – in front of more homeowners and prospective movers ahead of the traditionally active autumn market.
The agreement also strengthens Zoopla’s presence in the North West and complements its wider advertising activity, which includes television slots around Love Island and Formula One.
TARGETING MOVERS
The Hundred has attracted more than 2.5 million spectators since launching in 2021, while content from the competition has generated over one billion video views across digital platforms.
Zoopla says more than half of the competition’s family-focused audience is aged between 35 and 64, placing the sponsorship in front of a core group of established homeowners and potential vendors.
Paul Whitehead, Chief Executive Officer at Zoopla, says: “Partnering with Manchester Super Giants puts Zoopla in front of exactly the audience we want to reach—homeowners and movers thinking about their next move.
“The Hundred’s blend of national reach and local pride makes it the perfect stage for that message, right before the market gets ready for the autumn selling season.
“We’re proud to be the club’s first-ever shirt sponsor and to back a team with such ambition.”
NEW TEAM
Manchester Super Giants is the new identity of the former Manchester Originals following investment by India’s RPSG Group, which also owns the Lucknow Super Giants in the Indian Premier League.
The sponsorship starts as the revamped side prepares for its first competitive appearance. Its men’s and women’s teams face London Spirit at Lord’s later today (Thursday 23 July).
Their first home matches will be against Birmingham Phoenix at Emirates Old Trafford on Sunday 26 July.
Vinay Chopra, Chief Executive of RPSG Sports, says: “We’re really excited to welcome Zoopla as our first front-of-shirt sponsor. It’s a significant partnership that reflects the momentum we’re building as a new team and the opportunity Manchester Super Giants provides for leading brands.”
James Young, Head of Commercial Growth at Manchester Super Giants, adds: “The Hundred gives us the opportunity to engage with a younger, family audience in a different way, and that’s something that really appealed to Zoopla.”
Zoopla will also make match tickets available to customers during the tournament, which runs until 16 August.
Main picture: Tom Moores, 29, England Keeper and son of former England coach Peter Moores. A dasher as a batter and regularly launches late innings assaults. Strong keeping skills adds another facet to his game.
