Strutt & Parker has appointed a senior dealmaker to its London broker team as it pushes further into the capital’s super-prime market.
Alex Robinson joins as director from Knight Frank, where he spent seven years in its Private Office, most recently as partner. The move forms part of a wider recruitment drive as the firm looks to scale its presence across Prime Central London.
Robinson brings 15 years’ experience across residential and commercial property, with a track record of advising on transactions in excess of £10m. His role will focus on working with Strutt & Parker’s Private Client team and national office network to deepen its reach in high-value markets.
The appointment also strengthens links with BNP Paribas, Strutt & Parker’s shareholder, with Robinson expected to act as a conduit between the agency and the bank’s global wealth management arm.
PIVOTAL MOMENT
Robinson says: “Joining Strutt & Parker is a pivotal opportunity in my career to be part of a business on a path of significant growth.
“I look forward to working alongside some of the best names in this industry as we expand Strutt & Parker’s services into key markets, and introduce current and future clients to the service-focused approach the business is known for.
“I’m particularly excited to further unlock opportunities afforded by our shareholder, BNP Paribas, who is the bank of choice for a significant portion of the wealthiest individuals worldwide.”
Robinson is widely regarded within the market for his expertise in ultra-high-net-worth transactions, particularly involving international buyers, with a focus on South East Asia. His appointment reflects continued competition among agencies to secure global capital flows into London’s prime residential sector.
CLIENT-FOCUSED

Claire Reynolds, UK Head of Sales at Strutt & Parker, adds: “Alex has one of the leading reputations in our industry, renowned for his discretion, integrity, and credibility in some of the city’s most complex and sensitive transactions. He is a brilliant fit for our business, and brings the energy and client focus that complements our growth ambitions.”
The hire follows Strutt & Parker’s recent rebrand and sits alongside broader investment in its London broker model, as firms look to blend traditional agency with advisory-led, client-focused services in the upper tiers of the market.





