An established Bournemouth estate agency is set to rebrand after agreeing to join the Your Move franchise network.
Fahren Estate Agents, which has operated in the town since 2000, will convert to a franchise under LSL Estate Agency Franchising as part of plans to support future growth and expansion.
The business will relaunch as Your Move Fahren, with the transition expected to complete within six months as systems, branding and training are rolled out.
The move reflects a broader trend of independent agents seeking the backing of national brands to enhance marketing reach, operational support and scalability, while retaining local market presence.
PERFECT FIT
Julian Ahmed (Pictures, left), Owner of Fahren Estate Agents, says: “Having looked at various franchise options, we felt the Your Move brand was the perfect fit for us. I wanted my independence but added support and expertise from a national brand that would help future proof the company.
“The Your Move name has a strong reputation nationwide, their market power and marketing capabilities will help us to continue our growth across Bournemouth offering even more value to our customers.
“The opportunity for us to network with other franchise partners, share best practice and continue to learn whilst feeling part of a wider team has such a strong appeal to us and I know it will be a great fit.”
STRONG BUSINESS
Natalie Parks, Franchise Director at LSL Estate Agency Franchising, adds:“We are delighted that Julian has chosen to convert to a Your Move franchise and we can’t wait to start working with him and the team.
“They have built a strong business with a great reputation across Bournemouth. He and the team will benefit from a wide range of services we provide, such as networking opportunities, cost savings and central support from our team of experts.”
