ValPal Pro has launched a new integration designed to give estate agents a faster, smarter way to respond to leads from the major property portals.
When a homeowner submits an enquiry via Rightmove, Zoopla or OnTheMarket it’s often sent to several local agents at once.
In that race to connect, the agent who responds first typically gains the upper hand – setting the tone of the conversation and increasing the likelihood of securing the valuation.
The new AI-powered functionality from ValPal Pro aims to remove that delay entirely.
DIRECT CONNECTION
The platform now connects directly with seller enquiries, automatically placing a call to the lead within seconds of the enquiry landing in the agent’s inbox.
It also qualifies the lead and can pre-book valuations, ensuring no opportunity is lost simply because a competitor was faster to respond.
The update forms part of ValPal’s ongoing focus on automation that improves efficiency without removing the human element from the sales process.

Craig Vile, Director of The ValPal Network, says: “While your competitors are still waiting for the laptop to boot up, your ValPal Pro AI Agent has already made the call – it’s lightning fast.
“This is where automation isn’t about replacing people – it’s about giving agents the time and space to focus on building relationships and winning instructions.
“AI can take on the heavy lifting so negotiators can do what they do best: sell.”
FUTURE-PROOF
The launch comes as more agencies look to future-proof their businesses with technology that enhances both efficiency and customer experience.
Vile adds: “We know there’s a lot of noise in the industry about AI. Some agents are understandably sceptical.
“But our focus is on showing how, in real-world scenarios like portal leads, automation can make the difference between winning and losing instructions.
“That’s the reassurance agents need – and the competitive advantage ValPal Pro now delivers.”
The new portal integration is available now as part of the ValPal Pro platform.