A groundbreaking digital valuation tool for UK letting agencies has been launched by property technology firm Nurtur in partnership with Adam J Walker & Associates, marking a major step forward in professionalising business sales in the sector.
After nine months of development and extensive back-testing, the new platform delivers real-time, data-driven valuations of letting businesses – offering an unprecedented level of accuracy and transparency.
It aims to address a long-standing gap in the market, where agency owners have historically relied on generic estimators or anecdotal evidence when buying or selling businesses.
The tool leverages more than three decades of transactional data, drawing on nearly 700 completed letting agency sales.
FINAL SALE PRICES
In benchmark testing, it predicted final sale prices within 10% accuracy for businesses valued between £1.1 million and £8.7 million.
Adam Walker (main picture, left), Managing Director of Adam J Walker & Associates, says: “This isn’t about ballpark figures,” said. “Owners are making life-changing decisions. They deserve accurate, data-backed valuations they can trust.”
And Richard Combellack (main picture, right), Chief Commercial Officer at Nurtur, adds: “This is what the industry needs – smart, scalable technology that solves real problems. We’ve created a tool that offers reliability, speed and compliance in an uncertain market.”
VITAL RESOURCE
Launching amid growing scepticism about the reliability of online valuation tools, the platform is expected to become a vital resource for agency owners considering a sale, acquisition, or investment.
The service provides a secure and instantly available valuation based on live market data, setting a new benchmark for agency M&A tools.
And Walker emphasises that accurate valuation is just the starting point.
“To achieve the best price, you still need expert marketing, buyer selection, negotiation and deal progression,” he says. “But with this tool, owners finally have a solid foundation for those conversations.”
The tool is now live via the Nurtur platform, with the option of bespoke consultancy available through Adam J Walker & Associates.
