Rightmove reported a robust set of half-year results on Friday, booking a pre-tax profit of £151.3 million on £211.7 million in revenue for the six months to the end of June.
The figures represent a 9% rise in profits and a 10% uplift in revenue compared with the same period in 2024.
The growth was powered by increased uptake of Rightmove’s premium packages by estate agents and housebuilders, with the average revenue per advertiser (ARPA) rising by £112 year-on-year.
Estate agency retention hit its highest level in over a decade, buoyed by rising agent formation and ongoing confidence in the resale and lettings market. The group also returned £112.4 million to shareholders via share buybacks and dividends during the first half of 2025. Interim dividends rose 9% to 4.05p per share.
PLATFORM STRENGTH
Johan Svanstrom (main picture, inset), Rightmove Chief Executive, said: “These results highlight the strength of our platform and how we serve our long-term partners with products tailored to their circumstances and needs.
“Against a backdrop of a positive market for agents, we have seen an increase in agent formation and estate agents using our top package, Optimiser Edge, which helps maximise their performance. Developers of new builds are turning to marketing products including our new Ascend package to help compete for buyers when the ratio of new builds to resale stock is at a post-COVID low.”
And he added: “Our investment in technology and people is yielding results and with continued innovation, we remain committed to improving consumers’ overall moving journeys, and enabling our partners to grow, compete, and succeed.
“We see a long runway of opportunity for digitalisation of the property ecosystem, and confirm our financial outlook for the year.”
STRATEGIC GROWTH AREAS
Rightmove’s newer business segments – Commercial Property, Mortgages, and Rental Services – saw combined revenue rise 37% year-on-year to £15.3 million, and now account for over one-fifth of the group’s overall revenue growth. The company more than doubled its mortgage-related revenue to £4.5 million, introducing £20 billion of potential lending to broker partners.
Platform usage also remains strong: consumers spent a total of 9.1 billion minutes on Rightmove in the first half of 2025, up 10% from 2024, with over 85% of traffic generated through direct or organic channels.
STRONG ON SOCIALS
Social media engagement tripled year-on-year, helped by targeted activity across TikTok, Instagram Facebook, and LinkedIn.
Operationally, Rightmove launched more than 3,000 product updates during the period, reflecting a push into AI-enhanced services and platform modernisation. Innovations included AI-powered search filters, an updated Automated Valuation Model for rentals, and the rollout of new digital tools for both estate agents and home movers.
With financial markets expecting interest rate cuts later this year and sales completions already up 22% on 2024, Rightmove believes the broader property backdrop remains encouraging.
The group reiterated full-year revenue growth guidance of 8–10% and confirmed expectations for a 70% underlying operating margin.
Rightmove’s total membership grew 1% over the half year to 19,323, driven by increased numbers of estate agency branches and a modest rise in new homes developments. The company continues to anticipate ARPA growth of £95–£105 for the full year.
