Master Care launches ‘Bupa for property maintenance’ amid rental market squeeze

A new property maintenance platform positioning itself as the “Bupa for property maintenance” has launched across London, targeting landlords and property managers under pressure from rising costs and tighter regulation.

Master Care, a PropTech start-up, offers a subscription-based model designed to cut maintenance costs while providing access to a vetted, in-house team of engineers.
The service, which has gone live within the M25, covers trades from plumbing, electrics and gas to locksmith services, roofing, flooring, CCTV, fire doors and balcony repairs.

The launch comes as landlords face a more challenging rental landscape. The government’s proposed Renters’ Rights Bill is expected to increase compliance costs at a time when many are already struggling with squeezed profit margins and rising maintenance bills.

REDUCE CALL-OUT FEES

Research shows landlords face an average of eight maintenance call-outs per property each year, with fees of up to £150 per visit.

Master Care’s flagship gold package costs £600 annually, or £50 per month, reducing call-out fees to £65. Based on the average eight call-outs, landlords would spend £1,120 a year under the scheme compared with £1,200 through traditional channels, an £80 saving before discounts are applied.

Members also receive 20% off all repair quotes, which the company estimates could save landlords a further £218 a year, based on the £1,088 typically spent on maintenance. Additional free services worth £360 bring total potential savings to more than £500 annually.

The company also offers landlords and managers a free upfront property survey, while subscribers gain access to a digital dashboard to track work by trade, date and location, with 24/7 support and priority scheduling.

PROFESSIONAL CARE
Sal Ali, Director of Master Care
Sal Ali, Master Care

Sal Ali, Director of Master Care, says: “We believe every landlord deserves professional care for their properties and with government legislative changes squeezing profit margins in recent years, landlords need a service that combines outstanding value, transparency, and quality.

“That is exactly where Master Care stands apart and not only do we place an emphasis on providing outstanding value for money, but our engineers are employed in-house, allowing us to maintain the highest standards of service for our clients.”

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