eXp Romania has set out plans to capture 15% of the national real estate market within three years, aiming to reshape how the country’s property sector operates.
The brokerage expects to expand further, reaching 30% market share in subsequent years and positioning itself as a major alternative to traditional franchise networks.
The company plans to reach 1,000 agents and 15% market share within three years, expanding to 2,000 agents and 30% market share over time.
Andrei Marinescu, Head of eXp Romania, says: “The launch of eXp in Romania will profoundly reshape how real estate is done in this country. eXp is built around the agent.”
HELPING AGENTS GROW
And he adds: “The tools, the technology, the rewards and the business model all exist to help agents grow, perform and thrive.
“No other brand in Romania gives agents company shares, international infrastructure and a model designed to support their long-term success.
“Here, agents are true partners and part of a global family. That mentality simply does not exist anywhere else in our market.”
STRONG CREDENTIALS
Marinescu brings 17 years of experience building Romania’s largest RE/MAX group, growing it from one office to eight locations and 170 agents, completing over 20,000 transactions worth €500m.
He has recruited and trained more than 500 agents, pioneering digital tools and online training platforms.
The leadership team includes Cristian Vintila, operational manager; Sorin Sucală, development manager; and Silvana Marinescu, expansion manager — all bringing experience in agency management, sales, training, and national growth.
CORE BUSINESS
eXp Romania offers agents a 70% commission split, company stock rewards, international technology, and revenue share from new agents they introduce.
Marinescu says: “Agents in Romania are rarely treated as the core of the business. Most companies focus on taking more from agents rather than giving more to them. Our mission is to transform the people we work with… When agents thrive, the entire industry improves. That is the change we want to bring.”
Early demand has been strong, with 30 agents joining within two weeks. eXp Romania forecasts 120 agents and €100m in property sales by the end of 2026, with nationwide expansion continuing in 2027.
Marinescu adds: “We expect to become the number one brand in Romania within three years… When that happens at scale, the market will transform. That is the future we are building with eXp.”
