The average asking price of newbuild homes coming to market in the East Midlands has dropped by more than £43,000 in the past year, according to Propertymark.
Between July 2024 and July 2025, new instructions in the region fell by £43,078.
The North East recorded a decline of £37,123, while prices in the South West were down £30,826.
Across the UK, the average asking price for newbuild instructions now stands at £427,143.
AFFORDABILITY CHALLENGE
Despite recent falls in some areas, affordability remains a challenge, with average values still well beyond the reach of many households.
Not all regions saw declines. The East of England posted a £20,763 increase year on year, taking the average to £523,714. The West Midlands also recorded growth, up £13,182 to £384,443.
The government has pledged to deliver 1.5 million homes before the next election under its Planning and Infrastructure Bill, while devolved administrations have also set ambitious housing targets. The sector continues to face a difficult balance between moderating prices and boosting supply.
POSITIVE OPPORTUNITY

Nathan Emerson, chief executive of Propertymark, says: “Any house price decreases often represent a positive opportunity for aspiring homeowners to progress with their ambitions regarding ownership.
“We have witnessed a noteworthy mix of price fluctuations regarding new build properties in various areas across the UK.”
SUBSTANTIAL CHALLENGES
And he adds: “However, with many mortgage providers typically willing to lend around five times an annual income, there are still substantial challenges to overcome regarding potential affordability for many when looking at average prices regionally regarding new properties.
“Both the UK Government and the devolved administrations have clear cut challenges ahead of them to help ensure house prices are realistic. It remains vital that an enhanced flow of new homes reach the market in the areas where they are needed and the prospect of purchasing a home remains a practical ambition for those who aspire to own a home.”

Source: Propertymark