Dexters, London’s largest independent estate agency, has acquired East London-based Keatons in a move that further consolidates its dominance in the capital’s property market.
The deal, which adds seven branches and over 2,500 properties to Dexters’ management portfolio, marks another major expansion for the firm as it continues an aggressive growth strategy.
The acquisition of Keatons follows Dexters’ recent takeover of South London estate agent James Alexander and the opening of two new offices in Surbiton and Canada Water, bringing the company’s network to more than 180 branches across London.
The firm now employs 2,500 staff and manages over 48,000 landlords, serving more than 200,000 active buyers and tenants.
MARKET LEADER
Keatons, founded nearly 30 years ago, is a market leader in East London, with offices in Bow (main picture), Deptford, Hackney, Kentish Town, Shoreditch (pictured below), Stratford and Wanstead. The firm has built a reputation for strong local expertise and customer service, boasting a Trustpilot rating of 4.9 out of 5.
RAPID CONSOLIDATION
Dexters’ latest acquisition is part of a wider trend of consolidation in London’s estate agency sector, as independent firms seek the backing of larger players in an increasingly competitive market.
The deal was completed in under four weeks shining a light on Dexters’ true financial firepower and operational efficiency.
Andy Shepherd, Chief Executive of Dexters, says: “We are pleased to welcome Keatons to the Dexters group.
“Their deep local market knowledge, strong high-street presence, and commitment to outstanding customer service align perfectly with our core values. We look forward to working closely with the Keatons team as we continue our growth journey.”
Kye Wheatley, Founding Partner of Keatons, adds: “We chose Dexters as they share our passion for first-class service and local expertise.
“Keatons will now benefit from Dexters’ unrivalled experience and significant financial strength. The speed and efficiency of Dexters’ in-house acquisition and legal teams have been impressive.”
STRATEGIC GROWTH
Dexters’ expansion strategy has been bolstered by the leadership of chairman Justin King CBE, the former Chief Executive of Sainsbury’s and CEO Andy Shepherd.
The firm has positioned itself as a dominant force in London’s property sector and has with over 80,000 Google reviews averaging 4.9 out of 5.
